Entries by The KCM Crew

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Is Homeownership a Good FINANCIAL Decision?

Many have reported on Robert Shiller’s recent comments on the investment aspect of homeownership. Shiller, a Yale professor and co-founder of the Case-Shiller Home Price Index, is famous for making provocative comments on house prices and the financial benefits of owning a home. In a recent Bloomberg Television interview, Shiller responded to a question about […]

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Second-Generation Americans and Homeownership

The Pew Research Center recently released a study titled Second-Generation Americans:A Portrait of the Adult Children of Immigrants. The report has many interesting findings regarding second-generation Americans which they defined as: “…people born in the United States, with at least one first generation (immigrant) parent. People born in Puerto Rico or other U.S. territories with […]

The Key to Success: Building TRUST

We recently posted a blog titled Real Estate Branding: YOUR Promise to the Consumer which explained that “when you brand yourself as an expert, you are making a promise to the consumer that they can come to you for the best & most current information available.” We explained that you must keep that promise to […]

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5 Reasons You Should Buy a Home NOW!

Many potential buyers are waiting until they can be 100% sure the real estate market has fully recovered before making the move to purchase a home. Here are five reasons why waiting might not make sense any longer: 1.) Prices Are on the Rise The latest Case Shiller Home Price Index revealed that home prices have appreciated […]

What the Case Shiller Report is Actually Telling Us

Case Shiller released their latest Home Price Index yesterday. The headlines that followed were true but, in our opinion, a little misleading. Here are some of the highlights of the report that have dominated major media coverage: Home prices rose 5.5% in the 12 months ending in November 2012 (the latest data available). In the […]

The Power of Visuals on Facebook

Many agents realize the importance of building a powerful social media strategy. The cornerstone of any such strategy is Facebook, the social utility that connects 93% of American adults. But how is the best way to build a strong Facebook presence? More and more studies reveal that the posting of strong visuals is the best way […]

Inventory: Only Challenge to the Real Estate Recovery

The real estate market is in the midst of a major comeback. Sales are greater than any time since 2007. Consumer confidence is increasing. Economists are now saying housing is the major tailwind to our nation’s overall economic recovery. However, there is one major challenge that could stall the housing market: a lack of inventory. […]

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5 Reasons You Should List Your House TODAY!

Many homeowners are waiting until the Spring ‘buying season’ to list their homes for sale. Here are five reasons why that might not make sense this year: 1.) Demand Is High Homes are selling at a pace not seen since 2007. The most recent Existing Home Sales Report by the National Association of Realtors (NAR) showed that […]

Is Today the Day You Get into Focus?

Today, we are reposting a blog written by our friend Matthew Ferrara (pictured below). – The KCM Crew Insights come in ordinary moments. At dinner recently, some friends were talking about their hundreds of internet bookmarks they never return to. We’d all formed the same habit of opening ten tabs of pages we “wanted to […]

Will 20% Soon Be the Minimum Down Payment on a Home?

Several government agencies are reviewing data to determine what will be the minimum down payment required under the new Qualified Residential Mortgage (QRM) guidelines scheduled to be revealed in the next few months. In the original Mortgage Market Note issued by the FHFA, it was suggested that loan-to-value (the percentage of the overall purchase price […]

Foreclosure Trends VERY Different in Different Markets

Last week, RealtyTrac released their Year-End 2012 U.S. Foreclosure Market Report™. The report revealed foreclosure trends over the past few years. Here are a few of the key findings: A total of 2,304,941 foreclosure filings — default notices, scheduled auctions and bank repossessions — were reported on 1,836,634 U.S. properties in 2012, down 3 percent […]

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There Are Still Some Bears Out There!

Most real estate analysts are rather bullish on the housing market right now. Sales, pending contracts, prices and new construction starts are all up. The Home Price Expectation Survey released last month revealed a sense of optimism among the experts surveyed regarding home values over the next five years. However, not everyone is buying into […]

Real Estate Branding: YOUR Promise to the Consumer

The first rule of marketing is “10% Different is 100% Better”. The question therefore becomes: What makes you any different than other competitors in the marketplace? You must decide what differentiates you from the next industry professional. We are not talking about simple concepts like we give great customer service or we are really trustworthy. Everyone makes such claims. You are looking […]

The QM Announcement and What It Means to Real Estate

For over a year, we have been reporting on the impact that the new regulations being created for the Qualified Mortgage (QM) and the Qualified Residential Mortgage (QRM) would have on the housing market. Last week, the Consumer Finance Financial Protection Bureau (CFPB) announced its rules for a qualified mortgage. Let’s take a look at […]