Entries by The KCM Crew

Mortgage Interest Rates: Where Are They Headed?

Today’s $20,000 question is…Where are mortgage rates headed in the near future? Most believe the rapid rise in rates experienced over the last month will not be sustained and that they will level off into a range between 4% and 5%. When recently asked, Zillow’s director of Mortgage Marketplace, Erin Lantz suggested: “It is impossible […]

Hispanic Housing Market: Study Addresses Discrimination

If you want to work with the Hispanic community, the first thing you have to do is understand their fears concerning the real estate process and why they have those fears. A study just released by the U.S. Department of Housing and Urban Development (HUD), Housing Discrimination against Racial and Ethnic Minorities 2012, addresses these […]

Buying a Home? How the Serenity Prayer May Help

You may be frustrated while attempting to buy a home in today’s market. You may feel powerless to the process. How could YOU possibly know whether the current good news about housing will continue? There is no doubt that today’s real estate market is extremely difficult to navigate. However, we want you to know that […]

Buying a House? 3 Reasons to Do it Now!

Here are three great reasons to consider buying a home today instead of waiting. 1.) Prices Will Continue to Rise Standard & Poors recently upgraded their 2013 forecast for the S&P/Case-Shiller Home Price Index to an 11% year-over-year increase from their original 8% projection. The Home Price Expectation Survey, which polls a distinguished panel of […]

Senior Housing: A Call to Action!

Today, we are honored to have senior housing expert, John Downey, as our guest blogger. As Director of Prestige Senior Living (www.prestigeseniorliving.net), John has created a national Seniors real estate division focusing on the unique needs of our growing seniors population. – The KCM Crew We are a nation of trends. From music to fashion […]

5 Ways to Use Video to Improve Your Real Estate Marketing

Today, we are honored to have industry icon, Stephen Schweickart, as our guest blogger. He is the founder and CEO of VScreen, the nation’s leading video services company within the Real Estate industry. Stephen, just today, announced the launch of his company’s new video marketing tool, MarketVideos, which gives agents the tools to keep their […]

What It Takes to Differentiate Yourself in Real Estate

What separates the average agents from the top producers in the real estate industry? Actually, it is quite simple. The top producing agent conveys such a keen understanding of the real estate market that the consumer finds it easy to depend on them as a trusted advisor. The great agent anticipates the concerns a buyer […]

Institutional Investors:Their Impact on the Housing Market

The real estate conversation in many corners has been dominated by the potential impact that ‘institutional investors’ may have had and will continue to have on the housing market. Institutional investor is a term used to define organizations which pool large sums of money and invest those sums in securities, real property and other investment […]

Short Sales: Are the Numbers Beginning to Slide?

RealtyTrac recently released their Q1 2013 U.S. Foreclosure & Short Sales Report™. One of the more interesting revelations in the report was the decrease in the number of short sales being completed. According to the report, properties not in foreclosure that sold as short sales in the first quarter accounted for an estimated 15% of […]

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Buying a House: Is Now the Time?

The real estate community is often criticized for always seeming to have a Pollyanna attitude about the housing market. Many believe that the industry’s current call ‘to buy now’ is nothing more than a scare tactic with the sole purpose of creating more commissions for the industry. Let’s take a look at whether or not […]

Building the Ultimate Real Estate Brand

Seth Godin is one of the greatest thought leaders on the subject of marketing of our generation (if not of all time). American Way Magazine calls him, “America’s Greatest Marketer,” and his blog is perhaps the most popular in the world written by a single individual. Seth has written fourteen books and every one has […]

Senior Housing: Silver Tsunami About to Hit

Some look at this photo and see empty railroad tracks with nothing in sight, so they may turn and walk away. Au contraire, for the social caring and business opportunists among us. Armed with in-depth research and enough data to mold an entire business plan, I set out to explore where the train was coming […]

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When To Buy a House? RIGHT NOW!

After witnessing the housing bubble ‘pop’ just a few years ago, many would be buyers may be hesitant to pull the trigger. Today, we want to explain that the greatest risk a buyer can take right now is actually waiting to buy a home. We realize that every purchaser wants to be able to get […]

Hispanics’ Ready to Buy but Lending Experience Falls Short

TD Bank has announced results of its inaugural Mortgage Service Index, a nationwide consumer survey that included questions addressing the Hispanic home buying experience, attitudes toward obtaining a mortgage and Hispanic home owner’s outlook on the housing market. The Index found that Hispanic home buyers have had a less satisfying experience when buying their last […]